Media wot won it

Jonathan Cook:

The Sun, Mail, Telegraph, Guardian and BBC have all worked hard to create for themselves “personalities”. They brand themselves as different – as friends we the public might, or might not, choose to invite into our homes – to win the largest share possible of the UK audience, to capture every section of the public as news consumers, while feeding us a distorted, fairytale version of reality that is optimal for business. They are no different to other corporations in that regard.